STRATEGIC
PLAN
Outlining the path forward for PHCC of Iowa over the next three years.
Last Updated: October 2026
PHCC of Iowa has developed and launched a three-year strategic plan. The PHCC-IA Board of Directors, alongside key stakeholders, has crafted a roadmap designed to drive impactful change and position PHCC-IA toward a thriving future.
Thank you for your continued support. Your investment in our mission and vision is deeply valued as we build toward even greater achievements.
These long-range strategic goals act in support of the continued growth of the organization. Each focus area below is supported by staff and key volunteers.

We are building a comprehensive education ecosystem that supports apprentices, technicians, and business owners at every stage of their careers.
Broaden Recognition
Gain recognition as THE influential leader in training and best practices within the Plumbing, Heating and Cooling Industry for students, legislators and companies within the profession.
Expand Education
Develop new programming and increase participation in current educational offerings to establish PHCC-IA as the resource for career success in the industry.
Strengthen Finances
Establish and identify additional revenue streams to ensure that the organization is not reliant on fluctuations in investments or state grant funding, thereby promoting stability in serving members
Broaden Recognition

- Create an awareness campaign to promote PHCC-IA as the pathway to trades. Cultivate stronger relationships between schools and the association for accessible training and education program for students.
- Identify member companies to participate in offering mentorship, internships and OJT programing. We will streamline offerings and expectations for easier implementation, work on expanding member benefits and continue to work with with Industry Partners.
- Participate in discussions with Industry Partners for coalition building, including veterans, other associations, corporate partners and high schools.
A stronger public presence elevates the trades, supports workforce recruitment, and reinforces PHCC-IA as the trusted leader in Iowa’s plumbing, heating, and cooling industry.
Expand Education

-
Investigate member training needs and offer resources that aid in the development of mentorship, job shadowing and internship programs within their companies to help expand their business.
-
Evaluate, revise and promote new educational offerings, such as Backflow Certification and Journey Prep-Course to increase awareness and participation.
-
Review exisiting programs and creating new offerings that will help establish PHCC-IA as the resource for career success in the Plumbing Heating and Cooling industry.
Strengthen Finances

- Create a committee focused on new revenue opportunities.
- Develop a dashboard for tracking revenue goals in conjunction with finance committee.
- Identify at least three different opportunities to diversify income streams.
- Utilize new programming developed through the strategic plan to further bolster finances and increase diversified revenue streams.
Connecting Our Priorities to PHCC National
PHCC-IA’s strategic priorities support the broader direction of PHCC National’s 2024–2026 Strategic Plan, which focuses on Industry Impact, Workforce, Contractor Resources and Organizational Innovation.
Our state priorities help advance national's focus areas for Iowa’s plumbing and HVAC industry.
Click here to learn more about PHCC National’s Strategic Plan.
Become Part of the Progress
Join a committee, volunteer at events, or help shape the future of PHCC of Iowa.
Explore More from PHCC-IA
News & Updates
Explore member success stories and the latest PHCC-IA updates.
Membership
See the benefits of membership and how to join PHCC-IA.
Member Directory
Connect with PHCC-IA members and find businesses in our network.
Apprenticeship
Learn about PHCC-IA’s in-person and online apprenticeship programs.

